Creator Economy Post-COVID-19, the creator economy has been booming significantly in India. Here are some interesting facts and numbers to look at: Rapid Expansion: The India Creator Economy market was valued at US$ 976.0 million in 2023 and is expected to reach US$ 3,926.2 million by 2030, growing at a CAGR of 22% (Source: Coherent Market Insights). Rise of Micro-influencers: Creators with smaller but highly engaged audiences are gaining prominence. Focus on Niche Content: Creators are catering to specific interests and communities. There are now creators for Tailoring, Small businesses, Female bike riders, etc. Diversification of Income Streams: Creators explore monetization models, including subscriptions, brand partnerships, and merchandise. Emerging Platforms: New platforms are providing opportunities for creators to connect with their audience and monetize their content. Increased Smartphone and Internet Penetration: India has over 637 million smartphone users and data co...
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